More associations are swapping virtual platforms for conference centres – but hybrid is now an established part of the meetings landscape, a new report has found. More than half of associations (51%) said they would be holding their largest meeting in 2023 in person, compared to 41% in 2022 and 14% in 2021. But the virtual option, which became the norm during the pandemic, was still backed by 37% of organisers, with hybrid (33%) being the preferred option, virtual-only (3%), and multi-hub hybri